Clover Canyon's headquarters are in downtown Los Angeles, next to the historic Orpheum Theatre. The creative director Rozae Nichols's studio is filled with brightly coloured samples and fabrics with intricate patterns. She launched the label in 2011, with her business partner, John Parros, for women who appreciate clothes with an artsy feel.
Outside the office doors, visitors are greeted by a portrait of President Barack Obama. While it's meant to be tongue in cheek, it's emblematic of the company's dedication to being 'made in America'. In Nichols's office are old framed insects such as an Ornate Goliath Beetle from Cameroon, a tarantula paperweight, and an antique light bulb. There are also homemade dolls wearing miniature versions of her designs, made by the seamstresses as a ritual at the end of every collection.
The name Clover Canyon is inspired by the rustic neighbourhood where she lives in the Hollywood Hills, Laurel Canyon, which was a haven for musicians in the heyday of California's hippie culture. Nichols, 52, was born and brought up in Los Angeles, and the hills now represent something of a mountain retreat for her. 'It's a really inspiring place to live,' she says. 'Laurel Canyon is just this beautiful mountain top that's a slice of nature.'
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